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History of Nissin Noodles: How Momofuku Ando's Instant Noodles Took the World by Storm
Successful businesses manufacture products for the markets, but the extraordinary ones create markets for their products. For all intents and purposes, Momofuku Ando was neither successful nor remarkable till the first half of the 20th century. When he built a makeshift shed outside his house in 1957, he was 47,